It simply amazes me how much money people will spend on certain things, and not give a thought about how to protect themselves.

What is your life worth in dollars? What about the life of your spouse or other loved one? Most people would say can’t put a price on it.

How about some values on things we can assign a dollar value to?

- $750,000 on a house - but no money for any alarms, much less a surveillance system.

- $60,000 on a car - but no protection for the driver.

- $45,000 a year on tuition, room and board - but no protection for the student.

It just doesn’t make sense.

How much should you spend? Well, that depends on what you are protecting.

If you have a child in college, you can protect them very, very well for a little over a hundred dollars. Extremely well for two hundred. Less than 1/2 of 1% of $45K in tuition, room and board. And you only pay once, not every year, so that takes it way down.

Protection in your $60K car? Around a hundred bucks.

Protection for your $750K house? Around five hundred for the basics to a couple thousand for all the bells and whistles, but again, you don’t have to do it but once. Less than 1% to start, and it goes down from there.

Not only that, but it buys peace of mind, which you also can’t put a price on. The reality of the situation is that that personal protection and surveillance costs very little to start, and it delivers in the clutch.

Think about it. Where can you get this kind of bang for your buck? Is that $300 Taser C2 still really way too expensive?

If you’re prepared, you’ll never be surprised.

Your Life is Worth More than the Cost of a Taser.

It would be nice to believe that nothing will happen to you, but the reality of it is that an ounce of protection could be worth more than a pound of cure. What is Worth Protection to you? Your belongings? Your family? Your personal well-being?

Yours in safety,

Rob Cook

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